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Leroy Merlin Selects Oracle Commerce to Support Digital Publication Initiatives and Improve the Customer Experience

Корпорация Oracle в СНГ предоставляет полный набор услуг по продаже программного обеспечения Oracle, технической поддержке, обучению, консалтингу, внедрению комплекса Oracle E-Business Suite. В Москве, Киеве и Алмате работает более 170 сотрудников Oracle.
Leroy Merlin Selects Oracle Commerce to Support Digital Publication Initiatives and Improve the Customer Experience French DIY Retailer Will Use Oracle to Offer a More Personalized Customer Experience
REDWOOD SHORES, Calif. – Jan. 14, 2013
News Facts
Leroy Merlin, a major DIY retailer in the French market, has selected Oracle Commerce, to help enhance the customer experience and improve performance by delivering a more relevant, personalized and consistent commerce anywhere offering.
Leroy Merlin is committed to offering high quality products, advice and services for home and lifestyle improvement, and the selection of Oracle Commerce will help transition this expertise from its  124 stores in France to online.
Oracle Commerce will help Leroy Merlin provide a richer commerce experience by guiding and influencing customers with relevant and personalized content to drive online and offline sales, help increase average order value and improve conversion rates.
With Oracle Commerce, Leroy Merlin can leverage interactive content, such as ‘how to’ guides, showcase products and offer complementary items to support customers in their DIY projects.
Following a market evaluation, Leroy Merlin identified Oracle Commerce as key to improving its commerce anywhere business agility and performance, and the solutions will be integrated with Leroy Merlin’s existing ecommerce platform.
Supporting Quote
“Oracle Commerce will help Leroy Merlin deliver a customer experience that is personalized, relevant and consistent,” said Mike Webster, Senior Vice President and General Manager, Oracle Retail. “Oracle Commerce solutions are transforming how businesses approach the commerce anywhere customer experience, providing the ability to evaluate, refine and personalize each customer engagement.”
Supporting Resources
About Leroy Merlin
Oracle Retail on Facebook, Twitter and YouTube
Oracle Retail Blog 
Oracle Commerce Anywhere Blog
Oracle Retail in the News
Oracle Retail Asset and Centralized Knowledge Portal
About Oracle Commerce
About Oracle Retail

Oracle provides retailers with a complete, open and integrated suite of business applications, server and storage solutions that are engineered to work together to optimize every aspect of their business. 20 of the top 20 retailers worldwide - including fashion, hardlines, grocery and specialty retailers - use Oracle solutions to drive performance, deliver critical insights and fuel growth across traditional, mobile and commerce channels. For more information, visit our Web site at http://www.oracle.com/goto/retail

About Oracle in Industries

Oracle industry solutions leverage the company's best-in-class portfolio of products to address complex business processes relevant to retail, helping speed time to market, reduce costs, and gain a competitive edge.

About Oracle

Oracle engineers hardware and software to work together in the cloud and in your data center. For more information about Oracle (NYSE:ORCL), visit www.oracle.com.

Trademark

Oracle and Java are registered trademarks of Oracle and/or its affiliates. Other names may be trademarks of their respective owners.

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Contacts:

Greg Lunsford
Oracle
+1.650.506.6523
greg.lunsford@oracle.com

Jenard Dyer
JD Marketing
+44.20.8297.5388
jenardd@jdmarketing.co.uk


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Опубликовано 14.01.14 17:00
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