KeyBank Intends to Use Oracle Banking Platform to Provide Online and Mobile Innovation to Meet Customers’ Changing Expectations Leading national bank continues to bring customer-centric approach for enhanced service delivery and relationships on digital channelsSIBOS, BOSTON, MASS. and ORACLE OPENWORLD, SAN FRANCISCO – September 29, 2014
News SummaryCustomers are bringing lofty new expectations to their banking relationships, fueled, in part, by the personalized experience they have come to expect from their favorite brands. KeyBank, one of the nation’s largest bank-based financial services companies, understands these evolving customer needs. To deliver an excellent experience to its current and future customers, KeyBank will enhance its online and mobile channels through Oracle Banking Platform.
News Facts Customers are demanding more from their banks, to intuitively know what they want and to impress them with solutions and services tailored to their individual needs. Banks that continue to lead with a siloed, product-only mindset, will not succeed. KeyBank plans to answer this call by using components of Oracle Banking Platform to deliver customer ease and convenience through its online and mobile channels.
Oracle today announced that KeyBank, one of the nation’s largest bank-based financial services companies, has selected Oracle Banking Platform to drive innovation across its digital channels and deliver the market-leading customer experience clients have come to expect from KeyBank.
Expanding the existing relationship with Oracle, KeyBank is embarking on a journey to deliver customer-centric capabilities and services such as the new KeyBank Hassle-Free Account
© Издание 12NEWS (ИП Маринин А.Л.) 12news.ru, 2014