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B2B Leaders Gather for Oracle B2B Commerce Summit

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B2B Leaders Gather for Oracle B2B Commerce Summit The Premier Event Offers Exclusive Networking and Learning Opportunities to Help B2B Companies Master Cross-Channel Commerce and Deliver Exceptional Customer Experience
Redwood Shores, Calif. – February 4, 2014
News Summary

Oracle today announced the Oracle B2B Commerce Summit, taking place February 13, 2014 at The Fairmont Hotel, Millennium Park in Chicago. Bringing together Oracle, partners, peers and B2B commerce leaders, the event will uncover best practices, thought leadership and real-world commerce experiences. Moreover, the Summit will feature case studies across industries from organizations leveraging technology and tactics to exceed customer expectations.

News Facts
In the October 2012 report entitled “Key Trends In B2B eCommerce For 2013,” Forrester Research, Inc., notes that “customer-facing front-end business-to-business (B2B) eCommerce is poised to reach $559 billion in US sales by the end of 2013.”
The Oracle B2B Commerce Summit will focus on the unique attributes and complexities of B2B commerce, recognizing cross-channel commerce as a growing force in the marketplace. In addition to a robust agenda of B2B content, the Summit will feature exclusive networking opportunities for B2B commerce professionals, and a demo solutions pavilion.
The Oracle B2B Commerce Summit is focused specifically on the challenges facing B2B commerce professionals. Key themes and tracks at the 2014 Summit include:
Cross-Channel Strategy
Custom Catalogs
Online User Experience
Mobile and B2B
Online Marketing
Analytics and ROI
SEO for B2B
Big Data
Confirmed speakers include:
Deluxe Corporation: Tim Carroll, VP E-Commerce and Todd Sather, VP of IT
Forrester Research, Inc.: Peter Sheldon, Principal Analyst
Lawson Products: Jody Yeganeh, Senior Director eCommerce
Medline Industries: Michael McMahon, VP eCommerce and Michael Evans, eCommerce Manager
National Pen: Shankar Sitapati, Director of Enterprise Applications
Oracle: Justin King, B2B Commerce Strategist
Parts Now: Mary Ellen Cutshall, VP Technology Transformation
Premier Sponsor:
HCL
Preferred Sponsors:
Aaxis Commerce
iBizSoft
McFadyen Solutions
Professional Access (PA)
SapientNitro
Vachio Solutions Group
Supporting Quotes
“From delivering exceptional product content online to ensuring the customer experience is seamless across all touch points and channels, there’s a huge opportunity for all of us in B2B to improve our eCommerce strategies,” said Jody Yeganeh, Senior Director eCommerce, Lawson Products. “We look forward to sharing Lawson Product’s eCommerce story at the Oracle B2B Commerce Summit, and we hope to gather eCommerce best practices and tips from other B2B organizations.”
“B2B eCommerce is a unique topic, so it’s great that the Oracle B2B Commerce Summit enables B2B professionals to share their experiences and to network and learn from their peers,” said Chad Petersen, Director, eCommerce, Carolina Biological Supply Company. “While our companies vary greatly, at the end of the day, we're all facing similar challenges with serving the B2B marketplace. It's exciting to hear from leaders in the field and learn from one another.”
“B2B organizations continue to strive toward achieving success in cross-channel commerce, yet there remain challenges and complexities unique to B2B when it comes to delivering commerce experiences that exceed customer expectations,” said John Andrews, Vice President of Product Management, Oracle. “The Oracle B2B Commerce Summit will dive into real-world case studies from B2B thought leaders across industries to give B2B commerce professionals the confidence and expertise needed to drive success in the complex world of B2B commerce.”
Supporting Resources
To register, please visit here or call 1.800.820.5592 ext. 12084
About Oracle Commerce
Oracle Commerce on Twitter
Oracle Customer Experience Solutions
About Oracle

Oracle engineers hardware and software to work together in the cloud and in your data center. For more information about Oracle (NYSE:ORCL), visit http://www.oracle.com.

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Contact Info

Lauren McKay
Oracle
+1.212.601.1795
lauren.mckay@oracle.com

Simon Jones
Blanc & Otus
+1.415.856.5155
sjones@blancandotus.com


© Издание 12NEWS (ИП Маринин А.Л.) 12news.ru, 2014

Опубликовано 04.02.14 17:01
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